CANNON, Thomas, 1992. Basic marketing : principles and practice. 3. ed. London [u.a.]: Cassell. ISBN 0304325589.
Elsevier - Harvard (with titles)Cannon, T., 1992. Basic marketing : principles and practice, 3. ed. ed. Cassell, London [u.a.].
American Psychological Association 7th editionCannon, T. (ca. 1992). Basic marketing : principles and practice (3. ed.) [Book]. Cassell.
Springer - Basic (author-date)Cannon T (1992) Basic marketing : principles and practice, 3. ed. Cassell, London [u.a.]
Juristische Zitierweise (Stüber) (Deutsch)Cannon, Thomas, Basic marketing : principles and practice, 3. ed. , London [u.a.] 1992.
Warning: These citations may not always be 100% accurate.