AGNIHOTRI, Anurag und SARAVANAKUMAR, R, 2025. Harnessing Generative AI for Transforming Marketing Strategies: Enhancing Consumer Engagement through Precision and Personalization. In: . 14 Mai 2025.
Elsevier - Harvard (with titles)Agnihotri, A., Saravanakumar, R., 2025. Harnessing Generative AI for Transforming Marketing Strategies: Enhancing Consumer Engagement through Precision and Personalization, in: . https://doi.org/10.1109/ICPCSN65854.2025.11035208
American Psychological Association 7th editionAgnihotri, A., & Saravanakumar, R. (2025, Mai 14). Harnessing Generative AI for Transforming Marketing Strategies: Enhancing Consumer Engagement through Precision and Personalization. https://doi.org/10.1109/ICPCSN65854.2025.11035208
Springer - Basic (author-date)Agnihotri A, Saravanakumar R (2025) Harnessing Generative AI for Transforming Marketing Strategies: Enhancing Consumer Engagement through Precision and Personalization
Juristische Zitierweise (Stüber) (Deutsch)Agnihotri, Anurag/ Saravanakumar, R, Harnessing Generative AI for Transforming Marketing Strategies: Enhancing Consumer Engagement through Precision and Personalization, 2025, .