Treffer: A Proposed Nonlinear Programming Optimization Model for Optimal Budget Mix of Digital Marketing Campaigns
Title:
A Proposed Nonlinear Programming Optimization Model for Optimal Budget Mix of Digital Marketing Campaigns
Authors:
Source:
2024 6th Novel Intelligent and Leading Emerging Sciences Conference (NILES) Novel Intelligent and Leading Emerging Sciences Conference (NILES), 2024 6th. :228-232 Oct, 2024
Relation:
2024 6th Novel Intelligent and Leading Emerging Sciences Conference (NILES)
Database:
IEEE Xplore Digital Library