Treffer: POST-PANDEMIC COMPANIES AND CUSTOMERS' DIGITAL READINESS: A DIAGNOSTIC ANALYSIS BASED ON THE MARKETING 5.0 APPROACH.
Title:
POST-PANDEMIC COMPANIES AND CUSTOMERS' DIGITAL READINESS: A DIAGNOSTIC ANALYSIS BASED ON THE MARKETING 5.0 APPROACH.
Alternate Title:
PRONTIDÃO DIGITAL DE EMPRESAS E CLIENTES PÓS-PANDEMIA: UMA ANÁLISE DIAGNÓSTICA COM BASE NO MODELO MARKETING 5.0.
Authors:
da Costa Nogami, Vitor Koki1 vitor.nogami@uem.br, Borges Senra, Karin1
Source:
Internext: Revista Electrônica de Negócios Internacionais da ESPM. 2025, Vol. 20 Issue 3, p1-18. 18p.
Database:
Business Source Ultimate