Treffer: From Brochures to Bytes: Destination Branding through Social, Mobile, and AI—A Systematic Narrative Review with Meta-Analysis.
Title:
From Brochures to Bytes: Destination Branding through Social, Mobile, and AI—A Systematic Narrative Review with Meta-Analysis.
Authors:
Chatzigeorgiou, Chryssoula1 (AUTHOR), Christou, Evangelos1 (AUTHOR) echristou@ihu.gr, Simeli, Ioanna1 (AUTHOR)
Source:
Administrative Sciences (2076-3387). Sep2025, Vol. 15 Issue 9, p371. 57p.
Database:
Business Source Ultimate
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